---
title: "Hannah Berner and Paige DeSorbo’s ‘Giggly Squad’ Moves to SiriusXM In Multiyear Deal (Exclusive)"
description: "The deal will also include a slate of new exclusive programming from Giggly Squad, which is yet to be announced, but expected to roll out in 2027."
author: "Caitlin Huston"
section: veterans-in-hollywood
published: 2026-09-19T13:30:30.334299+00:00
canonical: https://valorandventures.media/article/5bf3d5f1-e96d-47d2-bbb4-9805094f1ba0
publisher: "Valor & Ventures Media"
source: "Hollywood Reporter"
source_url: https://www.hollywoodreporter.com/business/digital/hannah-berner-and-paige-desorbos-giggly-squad-moves-to-siriusxm-in-multiyear-deal-exclusive-1236703669/
access: free
---

# Hannah Berner and Paige DeSorbo’s ‘Giggly Squad’ Moves to SiriusXM In Multiyear Deal (Exclusive)

*The deal will also include a slate of new exclusive programming from Giggly Squad, which is yet to be announced, but expected to roll out in 2027.*

## Executive Summary

The digital audio landscape is experiencing further consolidation as major network players move to secure established independent properties. According to a report by the Hollywood Reporter, audio entertainment giant SiriusXM has signed a multiyear agreement with Hannah Berner and Paige DeSorbo, the creators behind the highly popular show "Giggly Squad." The exclusive deal marks a major transition for the program, bringing its distinct brand of content under the corporate umbrella of one of the largest subscription-based audio platforms in the United States. The new partnership is designed to extend far beyond the distribution of existing episodes. The Hollywood Reporter indicates that the agreement includes plans for an entirely new slate of exclusive programming developed by the "Giggly Squad" creators. Although specific conceptual details and titles for these new shows have not yet been publicly disclosed, the initial rollout of this exclusive content is projected to commence in 2027. This long-term horizon reflects a structured, multi-phase integration strategy intended to build sustained listener engagement over several years. This acquisition reflects a broader industry trend where traditional and digital audio platforms leverage established talent to secure reliable subscriber bases. By bringing a show with an active, dedicated following into its portfolio, SiriusXM aims to strengthen its competitive position against other major streaming services. Securing talent through multiyear, exclusive arrangements allows distribution networks to stabilize their programming schedules and offer advertisers highly targeted, engaged demographics that are difficult to reach through traditional broadcasting channels alone. For executives, startup founders, and leadership figures within the Valor & Ventures Media audience, this transaction offers valuable insights into modern media valuation and brand equity. The migration of independent creator-led networks to major corporate platforms highlights the commercial power of direct-to-consumer relationships. It underscores the reality that in the contemporary digital economy, cultivating a loyal, highly engaged audience is a primary driver of enterprise value. As the media landscape continues to evolve, leaders must recognize that the lines between independent content creators and institutional media companies are increasingly blurred, presenting new opportunities for strategic partnerships, brand expansion, and innovative audience engagement.

## Article

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Caitlin Huston · Hollywood Reporter

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Originally published by Hollywood Reporter: https://www.hollywoodreporter.com/business/digital/hannah-berner-and-paige-desorbos-giggly-squad-moves-to-siriusxm-in-multiyear-deal-exclusive-1236703669/