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Bloomberg Markets

China Encourages Cinemas to Add Sports Events and Lottery Sales

China is encouraging cinemas to screen major sporting events, host sports activities and sell sports lottery tickets as part of a drive to link moviegoing with sports consumption, according to a notice from the National Film Administration and General Administration of Sport.

Bloomberg News
By Bloomberg News· Bloomberg· Published · Photo: Bloomberg News · Bloomberg

Rights: fair use excerpt

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China is encouraging cinemas to screen major sporting events, host sports activities and sell sports lottery tickets as part of a drive to link moviegoing with sports consumption, according to a notice from the National Film Administration and General Administration of Sport.

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Bloomberg News · Bloomberg

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Reporting and photography credited as noted above. Originally published by Bloomberg.

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