Entrepreneur
Different Marketing Channels Need Different Playbooks. Customer Interviews Can Help You Create Them.
Use customer interviews to understand how buyers behave across Google, LinkedIn, Reddit, Amazon and other channels — and build stronger acquisition strategies.
Jehan Lalkaka
Rights: fair use excerpt
No AI assistance disclosed
Reporting by Jehan LalkakaSource: EntrepreneurPhoto: filadendron | Getty ImagesUpdated October 12, 2026
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Jehan Lalkaka · Entrepreneur · Photo: filadendron | Getty Images
Source & Credit
Reporting and photography credited as noted above. Originally published by Entrepreneur.
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